What Has Made You Successful?

As you know from reading my blog articles, I do a lot of networking. I do it for several reasons.

To sell my book, The Perception Of A Difference, The Power In Buying, Marketing, Selling, Customer Care.

To interest people in purchasing a subscription to my monthly Zimmerman's Zingers Newsletter as a way to help them reach their goals,

To learn about life, get new ideas to pass on to you, and savor interesting people.

One of my favorite questions when I meet a person is, what has made you successful? It provides me with interesting insights into the person and tells me more than she/he realizes. On a recent evening, the answer was "Honesty." This was the first time I'd heard that, in at least a year. It was said in a confident, firm tone, manner that conveyed conviction. I was immediately drawn to this man, because typically those, who do include honesty in their answer to my question, put it at the end of their list, almost as an after thought. This thirty to thirty five year old, put it at the front: That alone created a powerful perception of a difference in my mind, a positive difference.

The very next evening another stranger's answer to, what has made you successful, was "Honesty and integrity, without these you can not be a success in any thing." My immediate thought was, wow, two nights in a row. Again, the perception in my mind was positive; both had created the basis for the development of a relationship, personal or business by giving me an avenue for trust.

In my book I list The Four Eternal Laws Of Sales Success. The first is:

People buy from people they like and trust.

What will your answer be when we meet for the first time and I ask you what has made you successful?


Wes Zimmerman