Trust And ??

Last week I listened to a speaker addressing a group of Managers. The thrust of the presentation was that a manager is powerless without the support of the people managed. That major corporations and small companies fail when management and those managed do not agree on a plan of action. His point was when management assumes that disagreement is normal, and proceeds without agreement, a great plan will fail as quickly as a lousy one. He identified management's failure to earn employee trust, as the underlying reason for plan failure.

When writing the latest Zimmerman's Zinger titled, But He Never Talked About It, I began with the premise that my Dad's lifetime ability to earn trust resulted from the fact that he worked at telling the truth all the time. My friend, Walt Bailey, was quick to point out that in my first draft, my own words showed that not lying was only one piece of Dad's being trusted; one out of nine things he did consistently. Read the last sentence again, please, note the words "did" and "consistently." His actions did all the speaking for him. It was his actions, what we saw him do, not words he spoke, that caused others to trust him and his children to earn trust in their lives, also. If he had not done these things consistently, this would not have happened.

How consistent are you?

How consistently does what you sell, produce the results the customer expected?

Did you have anything to do with the customer's expectations?

Is it easy to be consistent?

Your comments are welcomed.


Wes Zimmerman